Contents Radio & TV sponsorships In the 1930s through the 1950s, Chesterfield sponsored popular radio programs
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Courtesy Taschen Murad, 1919 "This is a great example of the lush illustration used at the time and it shows a kind of surrealistic, whimsical approach with people dancing around a giant cigarette," said Jim Heimann, author of "20th Century Alcohol & Tobacco Ads." Courtesy Taschen Carta Blanca, 1943 "This is a pretty early ad for a Mexican beer, which as a product, didn't really come into its own until the 1970s with Corona, so it was a pretty daunting task at that time." Courtesy Taschen Asti, 1952 "This is an exception to the rule of using photography for this time period, it has a really modernist feel to it, with the abstraction of the grapes, and the typeface is really great." Courtesy Taschen Schlitz, 1951 "The aim of this campaign was to show how populist Schlitz beer was and how it was ingrained in all aspects of American life, including the company party." Courtesy Taschen Kent, 1970 Alcohol and tobacco ads didn't generally portray any minorities until the civil rights era

[2] In that same year, the harvest of oriental tobacco grown in southern Bulgaria, now in northern Greece was so great that the Reemtsma experts recommended it as the basis of the mix, and on the package were specified areas of production and origin
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